Running an Autopilot Campaign
Learn how to run Autopilot Campaigns to generate content and only pay for performance
10 articles
- 1. Introducing Autopilot CampaignsSet a daily Performance Budget and let Autopilot do the rest — approved videos are tested as paid ads and the winners are scaled automatically.
- What Happened to CPM Deals?CPM deals have been replaced by Autopilot campaigns. Here's what that means for your existing deals and how to get started.
- Understanding Your Autopilot MetricsWhat impressions, views, clicks, CTR, CPC, CPM and CPA mean — and how to use them to judge your Autopilot campaign.
- Pausing Submissions vs. Pausing Your CampaignStop new submissions only, or pause your whole campaign — here's what each option does to your campaign and your budget.
- 2. Build Your Autopilot BriefA great brief leads to great ads. Set up your Autopilot campaign and build a brief creators can execute.
- 3. Resources & LinksGive creators the resources they need to produce on-brand content that performs as an ad.
- 4. Set Your Performance BudgetSet one daily Performance Budget. Autopilot splits it between testing, scaling winners, and creator commission.
- 5. Your Autopilot Campaign Is LiveTrack real ad performance, manage submissions and boosting, and optimize your campaign as results come in.
- 6. Learning From Your Autopilot ResultsAutopilot shows you what converts. Here's how to turn your results into better briefs — and how to get content you own.
- Autopilot Campaign Guide & AnswersEverything you need to know about launching, running, and optimizing Autopilot campaigns on Posted.