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4. Assets & Links

Give creators the resources they need to produce on-brand content.

Updated over a week ago

After building your brief, you can upload assets that creators can use in their videos. Assets are optional but help ensure content aligns with your brand.


What Are Assets?

Assets are brand materials that creators can incorporate into their content:

  • Product B-roll footage — Video clips showcasing your product

  • High-quality images — Product photos, lifestyle shots

  • Logos and graphics — Brand elements for overlays

  • Pre-recorded clips — Demos, features, calls to action


How to Share Assets

You can:

  • Upload files directly to the platform

  • Share links from Google Drive, Dropbox, or other cloud storage

Include a brief explanation of how creators should use each asset.


Add Product Links

Make it easy for creators to access and showcase your product:

  • App download links — iOS and Android

  • Website URL — Your main site or landing page

  • Product pages — Specific items or features to highlight

Creators need to understand your product to create great content — give them easy access.


Tips for Best Results

  • Keep assets organized — Name files clearly and group related items

  • Provide variety — Different formats give creators more options

  • Quality matters — High-quality assets lead to higher-quality content

  • Don't overwhelm — A few strong assets are better than dozens of mediocre ones


Are Assets Required?

No. Assets are optional. Many creators produce great content using just your brief and product links. However, providing assets can help ensure consistency and give creators more creative options.


Next Steps

Once your assets and links are added, you'll configure the CPM setup — your flat rate, CPM rate, and daily budget.

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